Four-Step Strategic Marketing Solutions
Plan. Create. Implement. Evaluate.
Although many companies selling individual marketing products or services claim to be marketing companies or marketing consultants, marketing involves much more than individual strategies such as branding, search engine optimization (SEO), website design or public relations. Marketing encompasses everything that impacts business success — the products or services offered, the prices charged, points of distribution, advertising and promotional efforts and, most importantly, customers. All of these elements must work in tandem to create an integrated, compelling marketing strategy that engages both customers and employees, and increases both sales and profitability.
Whether your company markets products or services to other businesses (B2B) or to consumers (B2C), Integrated Marketing Strategies (IMS) reviews and refines your brand messaging, customer service strategies, advertising materials, public relations efforts, special events and promotions, personal selling methods, and visual merchandising to focus all communications to segmented target audiences in order to increase efficiencies and improve profitability.
Based in South Florida, IMS was created to provide small-to-medium business enterprises (SMEs) and non-profit organizations with the same world-class services usually available only to large international and national advertisers. We work with you, as your personal marketing partner. We are committed to optimizing your budgets and marketing resources with an individualized, comprehensive, measurable and focused marketing program that conveys a consistent marketing message across all appropriate strategies.
We are focused on helping U.S.-based businesses and non-profit organizations compete and win. We believe business owners need honest guidance and real solutions, not slick sales pitches, and measurable return on investment, not spend, baby, spend shotgun advertising. We build on your brand equity, work with your existing vendors, and seek to nurture all relationships that support your success.
We recognize the difference in needs between start-up and mature businesses, and formulate strategies to achieve each client's unique needs, goals and objectives. For example, in addition to working with you to formulate traditional and new media marketing strategies, we can provide research to assist in identifying the right location for a new business, orchestrate staff education, sales and protocol training, recommend customer relationship management (CRM) solutions and other support strategies, as needed.
Contact us today. Email MGM@simcommunications.com or call 954.524.6768 to arrange an appointment.
Whether your company markets products or services to other businesses (B2B) or to consumers (B2C), Integrated Marketing Strategies (IMS) reviews and refines your brand messaging, customer service strategies, advertising materials, public relations efforts, special events and promotions, personal selling methods, and visual merchandising to focus all communications to segmented target audiences in order to increase efficiencies and improve profitability.
Based in South Florida, IMS was created to provide small-to-medium business enterprises (SMEs) and non-profit organizations with the same world-class services usually available only to large international and national advertisers. We work with you, as your personal marketing partner. We are committed to optimizing your budgets and marketing resources with an individualized, comprehensive, measurable and focused marketing program that conveys a consistent marketing message across all appropriate strategies.
We are focused on helping U.S.-based businesses and non-profit organizations compete and win. We believe business owners need honest guidance and real solutions, not slick sales pitches, and measurable return on investment, not spend, baby, spend shotgun advertising. We build on your brand equity, work with your existing vendors, and seek to nurture all relationships that support your success.
We recognize the difference in needs between start-up and mature businesses, and formulate strategies to achieve each client's unique needs, goals and objectives. For example, in addition to working with you to formulate traditional and new media marketing strategies, we can provide research to assist in identifying the right location for a new business, orchestrate staff education, sales and protocol training, recommend customer relationship management (CRM) solutions and other support strategies, as needed.
Contact us today. Email MGM@simcommunications.com or call 954.524.6768 to arrange an appointment.